Topics

Online marketing

Topics

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How to connect with your target audience

March 21st, 2022 — Once you have defined your minimal viable audience, the next step is to get your marketing in front of that group of people. The best way to do this is by gathering as much data about your audience as possible. We break this down into three different datasets.

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How to build a minimum viable audience for your business

March 14th, 2022 — Creating a minimum viable audience for your product or service is one of the best ways to make your business successful.

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Using social platforms to fundraise for charities.

July 26th, 2021 — If you’re looking for tips on how to use social media to encourage donations and amplify your organisation’s cause and mission, we’ve got you covered.

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What is the PESO model?

June 28th, 2021 — The PESO model breaks down all the different channels through which businesses can carry out their online marketing, and gives an idea of the broad spectrum of activities you can use to reach your audience online.

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How to nail your content marketing: Part 2

February 15th, 2021 — Monkey Monday vlogs, season 3, episode 15.

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How to nail your content marketing: Part 1

February 8th, 2021 — Monkey Monday vlogs, season 3, episode 14.

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Are you marketing your business in the right way? Learn about the PESO model.

November 23rd, 2020 — Monkey Monday vlogs, season 3, episode 4.

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How to set a marketing budget

May 11th, 2020 — Hey everyone, it’s another lockdown Monkey Monday! Today Matt and Chris are talking about the tricky topic of marketing budgets. How do you set one, and what do you expect to get in return?

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Our guide to writing the best flipping blog article ever

April 16th, 2020 — Blog articles are a great way to inform your readers, bring in traffic and target new audiences by answering specific questions.

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How to build a marketing strategy

February 24th, 2020 — In today’s Monkey Monday vlog, Matt and Chris are talking about how you can learn from closed lost leads to improve your marketing strategy.

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The future of online marketing

February 3rd, 2020 — We’re getting all prophetic this Monday, gazing into the potential future of online marketing. How will things like GDPR, privacy protection and opt-in data control affect the way you market? The laws and technologies being brought in to protect the consumer may well mean you need to look again at your marketing strategy.

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