One of the first things we look at when it comes to clients is branding. With the proliferation of automatic online logo generators and 'design-your-logo-for-a-tenner' style companies about nowadays it's more important than ever to spend time getting your branding just right. Even more so when you are looking to attract stellar line-ups of A-list patrons.
The concept behind the original Walkabout logo was sound, the realisation however was a little off the mark. We took these conceptual building blocks and created the Walkabout brand that more accurately reflected the company culture and mission.
With the new branding in place, the next step was to create a new online presence.
To help enhance their profile and encourage donations we created a new (and ambitious) interactive showcase site for them. The site is built on a Magento base and includes an events and blog management system as well as CRM and donation handling.